is Useful

Tag: guru

  • "To Clarify, Add Detail" – Edward Tufte’s Review of the iPhone

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    Matt
    in

    Edward Tufte, information design master, has released an insightful and educational video review of the iPhone on his website. It’s a large movie shot in clear, Apple style black background with Tufte talking through his observations as he goes. Delivered in calm, soothing tones are such wonderful phrases such as “To clarify, add detail” and…

  • Ideas that spread, win

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    by

    Matt
    in

    Seth Godin has always been a fascinating guru in the realm of modern marketing and his presentation at TED is no exception to this rule. It is, Godin expounds his basic view of modern marketing: you have to be remarkable to succeed these days, not average – and being remarkable makes the right people notice…